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© 2009 Pugliese Public Relations
By: Tina L. Pugliese, APR
Published by: Pugliese Public Relations #8799
Download Workbook in PDF (E-Book)
On CD as Audio MP3 incl. Workbook in PDF
Download as MP3 incl. Workbook in PDF
By: Tina L. Pugliese, APR
Published by: Pugliese Public Relations #8299
Download Workbook in PDF (E-Book)
On CD as Audio MP3 incl. Workbook in PDF
Download as MP3 incl. Workbook in PDF
Marketing Your Business For Success
By: Tina L. Pugliese, APR
Published by: Pugliese Public Relations #8599
Download Workbook in PDF (E-Book)
On CD as Audio MP3 incl. Workbook in PDF
Download as MP3 incl. Workbook in PDF
By: Tina L. Pugliese, APR
Published by: Pugliese Public Relations #8799
90 pages / 8 Chapters / 2.8 Hours
Synopsis:
This e-book explains why a business needs a public relations strategy and includes information on working effectively with journalists, writing news releases and media alerts, interviewing and more. The reader will also gain a newfound understanding of what makes news, how to get a company’s message out, and how to choose the best public relations tools for an organization. It includes an overview of media relations with concrete ideas and tools that can be put into action for businesses of any size.
By: Tina L. Pugliese, APR
Published by: Pugliese Public Relations #8299
50 pages / 5 Chapters / 1.6 Hours
Synopsis:
Anyone who has to work with the media, whether it is a print reporter, radio broadcaster or television interviewer, will want to know the best methods to ensure clear, concise, correct communication. Skills, such as becoming a valuable news source, writing a news release, and making a business newsworthy, are covered in this e-book. Creative ways to get free publicity, interviewing tips, and the most common publicity mistakes are explained.
Marketing Your Business For Success
By: Tina L. Pugliese, APR
Published by: Pugliese Public Relations #8599
54 Pages / 6 Chapters / 1.7 Hours
Synopsis:
Marketing is essential for business survival and growth. A business needs to offer goods and/or services that are unique, if it is to stay ahead of increasing competition. Marketing is the main element to accomplish this and it needs to be managed the same way other parts of the business are managed. This e-book has been designed to help businesspersons develop a plan to market their business for success.
Pugliese Public Relations selection of E-Books and Audio Books are available on CD or as a Download. These materials are intended to help businesspersons understand public relations, work successfully with the media, and learn valuable tips for their marketing campaigns.
The Books compliment our workshops and are excellent reference materials to use in your business.
To place an order, click either on the related Book Icon or CD Icon or on the Title and you will be redirected to our Order Page.
< PPR Books >
PR Survival Kit
By: Tina L. Pugliese, APR
Published by: Pugliese Public Relations #8599
76 pages / 11 Chapters / 3.4 Hours
Synopsis:
This e-book provides information to get started in a communications campaign—including samples, worksheets and templates. It was designed with the busy business owner in mind, so it is easy to read and simple to navigate. The Kit shows how to identify creative angles and topics for stories, write a news release, develop e-mail pitches that get reporters' attention, and build useful and lasting relationships with reporters. It is perfect for companies with very small marketing or public relations budgets and organizations wanting to handle public relations in-house.
PR Survival Kit
By: Tina L. Pugliese, APR
Published by: Pugliese Public Relations #8399
Download Workbook in PDF (E-Book)
On CD as Audio MP3 incl. Workbook in PDF
Download as MP3 incl. Workbook in PDF
