Pugliese Public Relations, Marketing Workshop #3223  “Marketing for Success -The Fundamentals” Synopsis

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Synopsis of Workshop #LWP-3223 “Marketing for Success - The Fundamentals”

With an ever-growing number of products and services competing for attention, some knowledge of basic marketing principals has become a prerequisite for anyone looking to grow their business. As traditional demographic categories blur, it’s time to master a new set of skills that help you to identify and market to the perfect buyer.  This workshop will give you new ways to look at your target audiences and to get a pulse on their buying behaviors with amazing accuracy.


You will learn:

√To recognize the importance of strategy and to develop a basic marketing  plan.

√The components of an effective marketing communications mix.

√Helpful marketing techniques and business marketing trends.

√Marketing tips for the frugal budget including non-advertising approaches.

√The basics of selling professional services and building your image.



This Workshop is available with three options:

  1. 1.As an Interactive Live Workshop (see Calendar for scheduling)

  2. 2.As a sponsored Workshop for Groups or as Staff Education for Companies.

  3. 3.As a generic Audio Workshop either as Download or on CD including related Workbook in PDF. (see Products)

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To schedule a live workshop, please contact us.

Workshop costs may vary depending on factors like location, number of attendees, time and so forth. PPR customizes Workshop sessions depending on a Sponsor’s interests and those of potential attendees.

PPR live interactive Workshops are the perfect concept to educate Company or Group Staff about Media Relations and Marketing concepts. Inquire about a proposal here

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